vrijdag 8 juni 2012

Vision 2050

Last week at the Rio aan de Maas conference I listened to Peter Bakker. He's the former CEO of TNT and now president of the WBCSD. The World Business Council for Sustainable Development.
It was in the afternoon, after some positive speeches and interesting workshops. He shaked the audience. Don't think you can change the future of this planet by just attending conferences like this one. You have to act. His message is that politics are way too slow, businesses are acting more efficient now regarding sustainable development. I always find his messages somewhat influenced by the idea of huge bonuses  people like him get and don't refuse but alas; he saw the light and works for the better. He even admits that.
I must say he's good. He talks like he's sitting at your kitchen table having entered to borrow a cup of flour. Easy, direct, humorous and friendly. His WBCSD developed a vision for 2050. In which large companies link together, and cooperate on issues like energy, food security and social development.
Here's a graphic and it shows how everything is related, must be related. It's about creativity, encouraging initiatives rather than blocking them with formalities, a clean ocean, a fair life for all people, transparent governance, sustainable agriculture, eco-systems that prosper, a circular production and economy.
Have a look at WBCSD

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